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Pavilion Parade, Brighton

South East

£1,000,000

Listed on 18/05/2026

Property Details

Bedrooms
6
Type
Not Specified
Area
3244 sqft

Description

This property presents a compelling investment opportunity, located in the heart of Brighton with full planning permission already secured for the conversion into six one-bedroom luxury apartments. The site benefits from completed agreements that streamline the development process. The anticipated Gross Development Value, estimated at around £2,385,000, indicates significant upside potential for investors. Each apartment has been thoughtfully designed to cater to both long-term rental and short-term holiday markets, capitalizing on strong demand due to its prime positioning overlooking the Royal Pavilion and proximity to the bustling seafront. The proposed layout includes a variety of unit sizes, ensuring a diverse appeal within the rental market. This project represents not only a chance to capitalize on Brighton's real estate growth but also the ability to create desirable living spaces in a sought-after location.

Investment Analysis

(BN2 area)

Below Market Value

This property is priced -35.3% below area average per sq ft

-35.3%
Potential saving
This Property
£308/sq ft
Area Average
£477/sq ft
Avg Rent (weekly)
£500
Avg Yield
5.8%

Renovation Potential

Medium Refurb
Est. Renovation Cost
£450,000 - £550,000
Target Value
£1,701,056
10% above area average per sq ft
Potential ROI
+9.7%
After renovation
Note: Renovation cost estimates are AI-generated based on property location and general characteristics, and may not reflect actual costs.
Monthly Sales
92
Average per month
Market Turnover
9%
Properties sold annually

Local Market Trend (BN2)

Area prices are rising by +2.1% over the last 12 months
3 year growth: -4.2%
5 year growth: +3.1%
Investment Disclaimer: Analysis based on BN2 area averages and may not reflect property-specific factors like condition, exact location, or unique features. Any renovation cost estimates provided are AI-generated and should be considered indicative only. Renovation costs vary significantly based on property condition and scope of work. Always conduct professional surveys and get multiple quotes before making investment decisions.

Location

Pavilion Parade, Brighton
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Mortgage Calculator

£
£
£
%
%
years

Current average 2-year fixed rate is 3.97%

Current average variable rate is 6.59%

Monthly Repayments
£3,568
Based on a loan of £750,000 over 30 years at 3.97% interest

These results are estimates and are only intended as a guide. Make sure you obtain accurate figures from your lender before committing to any mortgage. Your home may be repossessed if you do not keep up repayments on a mortgage.

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